Marketing Your Printing Company Via the Elevator Speech

Website? Check. Website tuned? Check. Rent due? Check. Business rushing through the door? Um… not so much… Unfortunately, “build it and they will come” only works for baseball movies. When it comes to business, it takes a lot more than a field of dreams to succeed. The truth is that when you’re in business, you’re in sales. And when you’re in sales, that means at least one very imporant skill in need of mastering: developing your elevator speech. This applies […]

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The Importance of Online Marketing

As the world continues to become technology orientated the need for businesses to understand the advances in technology is crucial if they want to succeed in the business world. The phenomenon of social networking is greater than ever before with Facebook and Twitter having an outstanding number of members. It can be said that marketing departments are the ones faced with the biggest changes when marketing their company as mass media channels are no longer as effective as in previous […]

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10 Tips: How to Boost Your 2011 Budget

These days, everybody is looking to save a buck but times are uneasy and it is still important to acknowledge hard work. Here are ten ways to bump up employee morale without burning the green. Two words: Thank you Kind of a no-brainer. A public pat on the back, say, at the monthly sales meeting, or a sincere email with specifics (Jane, you hit your quota and did 5% better this month) goes a long way. Flex time Companies pay […]

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How to Become Successful Selling Exercising Equipment

In the United States people have become prone to shape their bodies in the form that is pleasing to the public and it has nothing to do with flaunting. Individuals are very aware that their health and well being is a lot more important than the way they look. Toning the abdominal muscles have embedded itself into the human mind so people pay closer attention to them other than any other part of the body because the stomach area seems […]

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