Create a Community Around Your Brand

A lot of challenges face brands today. In the past, brands relied on traditional media to broadcast their message – it was a monologue, where most marketers were simply intent on getting their message out there to be viewed by as many people as possible. But times have changed, and consumers aren’t easy to convince anymore. The key to getting them now is through engagement and conversation, not through marketing and advertising. Consumers of today aren’t passive followers who simply

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Small Business Ideas That Involve Pets and Dye

There are many small business ideas out there and a lot of them involve pets. For example, you can have a dog grooming business. With a dog grooming business, you are doing dogs and their owners a great service by making their dogs look great. But there is also this very unique business idea that is really starting to take the world by storm. This is dying pets whatever color their owners want them to be. Some even look like

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Qualities of a Successful Accountant

So you want to be an accountant? Successful accountants don’t only have the educational background to make it big but most also have a few qualities that should make him stand out from the rest. If you want to be a successful accountant, then make sure that you have the following abilities: Areas of Expertise As an accountant salary you have to have some areas of expertise, great if these areas are the usual needs of the public like taxation

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How To Save Money When Exhibiting With Your Company’s Trade Show Exhibit

Business expenses continue to rise with each passing year. However, many companies are quickly realizing that their marketing budgets just can’t keep up with expenses. If you’re thinking about attending a marketing event with a trade show exhibit, your budget is probably weighing heavily on your mind. Before you discount an event because of cost, learn about different ways you can slash your budget without feeling the pinch. Reducing your costs can easily increase the return on investment of attending

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Teleconferencing Services Save Businesses Money on Travel

The cost of business travel is out of control these days. Hotel rooms aren’t cheap. Rental cars and flights aren’t cheap either. Also consider the opportunity cost of other work that an employee could be getting done if they weren’t sitting in airports waiting unproductively. All of these costs combined add up to a pretty penny. Don’t you think it is time you looked for ways to save the company some money? One of the ways you can do this

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How to Keep a Self Storage Facility Super Safe

Self storage business is not just about keeping competitive rates and multiplying the number of users. It’s more than just attracting the customers for the sake of profit. In order to successfully run a business, the basics cannot be ignored in any way. Proper safety and security are the two most critical components to any facility. The storage space must be free from any potential danger. The storage staff should always take appropriate steps from time to time to determine

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Universal Avionics – One Stop Shop for Innovative, Safe and Reliable Avionics Systems

History of Universal Avionics Aircraft Parts Company: Hubert L. Naimer founded Universal Avionics in 1981. Hubert L. Naimer had the vision of helping pilots guide them through their phases of flight and avoid collision between aircraft. Since 1976, Naimer had the vision of building cockpit displays and panel displays. In 1982, Hubert Naimer introduced the first Flight Management System to the corporate aircraft market. Ever since the introduction, Universal Avionics has made an impact on the aircraft market. Today they

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Demonstration of Six Sigma Principles Through Catalent Pharma Solutions

Six Sigma has been used by numerous companies since 1986 when Motorola developed these principles as best practices. Customer satisfaction is increased by reducing the number of defects produced by a company. This process has been successfully implemented by major companies such as General Electric. Chief Executive Officer, Jack Welch, has made Six Sigma famous since he successfully grew General Electric by using these general practices. Now, other companies are attempting to apply the concepts in an effort to produce

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Categorizing Transactions – Liabilities

To have a liability means that you are obliged to satisfy a debt. In simple terms, a liability is what you owe. Liabilities can take on 3 forms namely: Cash you owe to your lenders Cash owed for goods received but not paid Obligations you owe your customer Cash you owe lenders Cash you owe lenders is money borrowed from a bank or any other lending institution. When you have liabilities in your business, you give others claim to your

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Are You Accountable in Your Business?

When you run your own sole trader business, you are the boss, the decision maker and the employee all wrapped into one. In effect, you are a neat package who designs, markets, sells and grows your business. As you manage your business with its hectic pace together with a personal aim to achieve success, who holds you accountable for the decisions you make or the changes that take place? Who questions you when you move away from your original goal

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